This should ring loud and clear.
Road safety is everyone's business.
It is our responsibility to curb accidents and deaths on our roads.
Police spokesperson Ana Naisoro said pedestrians had an important role to play in upholding road safety.
Her comments came in the wake of the death of a 57-year-old woman along Rodwell Rd in Suva on Monday.
Ms Naisoro said the woman was crossing the road when she was allegedly hit by a bus driven by a 46-year-old man.
The woman was rushed to the Colonial War Memorial Hospital, but was later pronounced dead.
Her death took the road toll to 66 compared with 53 for the same period last year.
As investigations continue, Ms Naisoro said the figure was high and alarming.
She noted that the last time Fiji recorded 66 deaths on our roads was in 2008.
As we head into the festive season, there will be heavy traffic movement as people travel to various destinations around the country.
There will be merrymaking, fun-filled holidays, and special events to attend to.
Families will be taking this opportunity to visit their loved ones.
In the face of this heavy traffic sits the worrying issue of road accidents.
Every year we have campaigns that are earmarked to curb road deaths.
Yet every year, it seems, the road toll mounts.
As a country we should ask ourselves whether we are doing the right thing.
We seem to have a deadly combination of inexperienced drivers, speeding drivers and drivers who disregard simple road rules.
They have no courtesy. They are the ones who will switch lanes without switching on their indicator lights. They will stop their vehicles in the middle of the street with no consideration whatsoever for other users of the road.
They will pass you at bends, fail to stop at intersections and will most probably be talking on their mobile phones while driving.
They will be travelling at over a hundred kilometres an hour in a 60km zone and will disregard speed limits. They are the ones who will be driving dangerously, disregarding the safety of other road users, and would be the ones making turns anywhere they wanted to.
The social and economic costs of road accidents are often difficult to quantify.
Our current road toll is unacceptable though.
However, we do need to accept responsibility to curb road accidents. Let us plan to enjoy this festive season with our loved ones.Home | Top